Thursday, October 30, 2008

Methods to Incorporate Fresh Content Into Your Site Regularly

By Calvin Preston

Everyone knows that Google values content. This can be frustrating to some folks, because it can be difficult to create natural content that is relevant to the user as well. Obviously it is valuable in some cases, but things can get redundant easily. FOr a site to rank, content needs to be continually refreshed. The following are some guidelines on gaining refreshing content on your website.

1. Blogs- A blog is not necessary for every site, but if you can incorporate a blog into your format, why not? Linking the blog from your homepage as well as spotlighting the most current articles on the homepage is key. Do not be intimidated about blogging, you would be surprised at the ideas you can come up with.

2. A collections of articles can be utilized as resources to your website. Be sure to keep them updated continually, as well as categorize them by your keywords.

3. User generated content: customer reviews of products (offer a coupon if they fill one out), customer testimonials, customer suggestions, customer top 5 lists.

4. Related companies, with a blurb about them, using affiliate links potentially to generate some other revenue.

Using any of these ideas will certainly increase your effectiveness as an online business. You will also be gaining value in relation to search engines. Creating a more user friendly website will only increase your revenue.

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