Tuesday, October 7, 2008

Web 2.0 Real Estate Marketing Tricks - Dominate Your Competition

By Dr. Matthew Loop

It's not that real estate professionals enjoy wasting their money on ancient marketing techniques while getting absolutely no results and relying on their consultant's old tactics. They just aren't flying with the times. Economic recession is making everyone's lives really hard right now and consumers are no longer responding to old forms of advertising. Eric Hoffer once stated, "In times of change, the learners will inherit the earth while the learned find themselves beautifully equipped to deal with a world that no longer exists!" You either evolve, or you become extinct and turn into dust. Your real estate business is no exception to this rule of nature.

Allow me to update you on the Web 2.0 social media juggernaut that is sweeping the globe at an accelerated pace. When you hear the word Web 2.0, it's just referring to social media and sharing websites like Myspace, YouTube, Facebook, Squidoo, Digg, and the masses of others. Web 2.0 has been credited with reshaping the way individuals and business owners think and communicate online the past few years. There is a worldwide shift that's been observed when it comes to attracting large amounts of fresh, highly targeted real estate clients for business (buyers and sellers).

For the last few years, I've been teaching realtors, real estate investors, and mortgage brokers how to get 5-10 calls every single day from highly targeted prospects without spending one single dime on advertising. This eventually leads to 10-20 new clients every month for my students. What would those kind of numbers do for your business? This insider knowledge that I help instill also allows real-estate professionals to create multiple sources of income through the successful harnessing of social networks while the bulk of the profession is stuck in the stone-age.

After I achieved amazing success following my innovative tactics, it became my mission to teach other realtors, agents, and investors to create the same abundance in their businesses. My students have achieved amazing results by tapping the power of web 2.0 and seeing immediate expansion overnight. And I'll even show you how to leverage on the web to amass unexpected streams of income.

People are now trying to copy my video series, and come up with their own programs by calling themselves gurus and charging ridiculous amounts of money to sell you their useless ideas. This is the fast track to no results, and I'm tired of seeing it. Too many professionals have been pulled into this trap, and it's only made me work harder to teach me students the truth that I discovered. Social media is the wave of the future, and the only avenue to success.

I don't mind sounding conceited by saying that I have completely changed the way small businesses take care of their marketing. After my breakthrough, old consultants have taken note and see that their ship is sinking rapidly, and many are without life boats. Don't wait to see your ship sink too! Get caught up with the times, and ride on the wave of the future by following my expert tactics and secrets.

I'd like to give you a strategy that you can use today when branding yourself on social media sites like YouTube, Facebook, and Myspace. Tell your personal story in no less than 6 paragraphs. Be sure to mention of your life and any obstacles you've had to break-through to get to achieve the results you have today. In many instances, you may choose to have a heading of "Who is (Your Name)?" Regular folks want to get to know the real you and see if they have similarities. What motivates you and why do you like to help others? People hate spam so don't even think about blatant promotion!

Get at least 3 blogs going before you start inviting friends to your profile. This is more likely to keep people on your page as you're building your name and reputation. You'll get these kinds of insider tips and so much more on my 30 "Step-by-step video training series" at the website below. In no-time you'll be navigating Web 2.0 like a pro, and with my instruction, you'll be pulling-in multiple income streams with total ease. And the success won't stop coming!

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