Thursday, October 2, 2008

Keyword Research in Internet Based Marketing

By joe cotroneo

Keyword research is very commonplace among around the globe. Do you know that there is not a minute, an hour or a day that passes that some writer, somewhere is typing a particular keyword into one of the many online search engines, so they can choose from to find some idea of what they are writing about for their next article? Is this time well spent, doing a keyword research while working on a new article, especially when you know nothing or very little about an article topic? Yes and no. It can be very helpful when you have no idea of what to say about a topic.

However, it can sometimes slow you down as well and even get you into big trouble with any client because of copying someone else's words without their permission, this is called plagiarism and it is very serious. The online world is filled up with various types of plagiarism and the majority of respectable clients will not accept it, however, they will insist on quality content that is entirely original. Who can blame them when it is illegal?

You should know that when you are doing keyword research for article writing for other individuals that you should take care not to use more than three words together which is a phrase, from the original text in your own article, even if it may seem like a good idea to you. When you do this, there are computer programs that are able to find these words and highlight them as a suspect phrase, such as the Copyscape program. Doing so will result in you having to return to the article to revise your work so that it is no longer the same as someone else's original phrase. Understandably, you could lose a good client as well as give yourself a bad reputation if you let it happen to often. This can damage your chances of writing for others as well.

What about those times when you do keyword research when you are not writing an article for someone else and you want to get the hang of how it will work as well as what you can learn about doing keyword research? You can search until you are satisfied when you are not using the material you find in any sort of paper or article.

When you research for you own pleasure or for learning information and you have plans of using it for anyone else to read, such as the general public then you can search for anything you wish. Does this mean that you cannot copy any information from any online web page for your own information and print out the entire page? The answer is no. You can do so for your own reading pleasure.

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