Monday, September 22, 2008

How Internet Directory Listings Benefit Webmasters

By Chris Channing


When a user needs to find something online, they turn to a friend for recommendations on websites. When this method does not work, they turn to internet directories for all of their information intensive activities. This offers many opportunities for webmasters to have exposure for their websites.

It is easy to get a site listed within an internet directory. In most cases, all a webmaster or other individual needs to do is complete a form that requests information about the website for indexing purposes. When an internet directory listing becomes very popular, there may be a period of time before a newly listed site to appear.

When an internet user needs to find specific resources or services, they need more than just good domain name guessing skills for the sites they want to find. They can rely on internet directory listings to find the information they need. Internet directories can provide the users with reviews and website previews which influence the user into choosing one website over the other to view first. This can come in handy for webmasters with genuine high quality websites.

Designing a site that is user friendly can help webmasters find their way to the top of top 100 directory listings. Creating services that users may rate higher on the listings will cause the ranking of the page higher, giving it a better listing within the directory. This is a great opportunity to get more visitors with more exposure.

Having unique content is an essential practice to mastering the internet directory listings. A webmaster will need to provide frequent unique content to be indexed by the internet database. This in turn will give the website a higher page rank within the listing. Penalties for having duplicated content can make a website lose page ranking providing competitors with more exposure.

Many internet directory listings offer the service of targeted sponsored links that show before the normal ranked sites. This can offer a webmaster much desired exposure for their websites. This allows for more traffic in less time depending on the keywords and category of site.

Closing comments

Webmasters can use internet directories to increase traffic to their websites. There are many internet directories in existence while more are being created every day. Using the internet directories may save the webmaster expensive advertising costs.

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