If you are looking for a powerful yet cost-effective content-based marketing solution to promote your website and your products, you should definitely give article marketing a try. This marketing tool allows you to communicate your expertise online so people will trust you and consider doing business with you.
Focus on the quality of your articles. Remember, online users will judge you and your expertise based on the articles that you produce. Thus, it is very crucial that you come up with articles that are well-written, useful, relevant, and timely.
More articles mean more traffic. Strive to produce and submit articles on a regular basis. As you know, each submission grants you one quality inbound link. Thus, it follows that if you are aiming at driving huge traffic to your site, you must be willing to multiply the number of your submission.
Nowadays, article submission software are affordable to almost everyone. In the long run, it is most cost effective to use an article submission software to expedite the submission of articles. Read more about article submission software at my blog and find out which are the most popular software in the market today.
Eliminate blatant advertisements on your content. Remember, articles are not the best venue to pitch in your products. Instead, they should be designed to meet the needs of your potential clients for information.
To profit from article marketing, you need to submit hundreds of articles to the top twenty directories. Mass submission with software isn't really necessary although it can help with traffic and backlinks.
Monitor the performance of your articles online. As with all aspects of marketing, tracking is imperative to eliminate the waste and optimize what works well. Determine the click through rate for each article to identify which ones are being read.
When you submit articles to submission sites, you allow other people to pirate, reprint or republish your articles on other websites. When they see that your articles are relevant and has the information they need, they would definitely want them posted on their site.
Submitting articles to several websites would not take you more than an hour. But to optimize exposure, you would need to pound on the doors of dozens to hundreds of article submission directories. Even a 5-year old knows that is going to waste his childhood years.
Keep your articles short. Get straight to the point and avoid using too much introductions and fillers. Use short sentences and steer clear from using passive voice that makes your article lengthy and weak.
Boost the number of your inbound links. As you know, more inbound links means higher page ranking and more traffic for your website. You can multiply the number of your backlinks in two ways. First, you must make sure that all your articles are of high-quality.
To start making big money in article marketing you need to outsource just about everything. I know there are "gurus" that will tell you that you do not have to and they are correct. You do not have to, but if you want to make real money you should.
However, it's not necessary that your topic must directly involve the product or service of your website. Indirectness is the best approach and you must configure your articles in a way such that you are able to provide important information to the readers. Only then will the readers visit your site.
Underneath the resource box, you type a statement giving others the right to reprint the article for free, as long as they don't change it and keep your resource box attached. This allows others to help make your article viral.
Today most of the search engines count heavily towards ranking of your website using anchor text. If you use the keyword or keyphrase of your website as the anchor text and link this text to your website URL, search engines will gulp this info faster and will rank you higher on this keyword/keyphrase.
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