Thursday, September 11, 2008

Can Site Build It Help To Promote Your MLM Business?

By Rocky Tapscott


Lots of people wonder if the Site Build system can help them to market an MLM program they are promoting.

The fact is that the huge amount of info inside the Site Build It resources area on INM (internet network marketing) on how to use SBI to build your MLM business can be very helpful.

I've seen people working on SBI sites which promote all sorts of MLM programs ranging from travel stuff to supplements, and the system works very well once you get things sorted out and start to build traffic following the Content - Traffic - Presell - Monetize process that Site Build It is all about.

I know many network markters who have found that leading with the product is a much better way to go instead of chasing after the MLM crowd directly. This is because the majority of the adult population are never going to want to join your business, and there is so much hype in the MLM industry already they prefer to leave that all alone and quitely go about building their downlines.

The goal when leading with product sales is to help your downline to actually make money selling the product FIRST, and then help them to show other people how to replicate what they have done. Most programs are all about building the downline with no focus at all on selling the product. I think for most people, this is a big mistake.

By showing your team members how to sell the PRODUCT first and then having them share the potential of the business with their customers in a no-pressure way, those who are interested in earning an extra income will join up, while those who aren't (the vast majority) and never will be won't hate them for discussing it.

Building a relationship with your readers and then quietly asking them do they want to join you in your business is a much lower stress way of doing it for everyone concerned (unless you want to go directly after the MLM crowd which as I said earlier is a very difficult way to go), and you don't burn all your family and friends (and everybody within arms reach as well) in the process.

By recommending a product that truly helps your customers to solve a problem that's driving them crazy before you talk about the opportunity, you are building a long-term relationship that will likely lead to much greater profits for your business. Once you have this relationship built you can mention the business to your readers, and as them if they want to know more.

The people who are receptive to joining your business will jump at the chance to promote a product that has worked for them, while the majority won't be offended that you asked them about it if you do it the right way.

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