Wednesday, July 30, 2008

How to Market Your E-Commerce Site Online

By SFXsource


E-commerce has become an accepted practice of buying and selling products and the first task is to get products, build an orderly catalog, and upload them onto a working site. The second all important job is in being successful in e-commerce is getting interested visitors to your site. Various ways of building an online presence and getting traffic which apply to all types of e-commerce businesses follow.

1. Optimize your e-commerce shop for searching by adding a succinct site description, relevant keywords, and a title that describes your business.

2. Add a link page in order to do link exchanges with like-minded entrepreneurs and other friends and family associates. Make sure that the link text lists the keywords you would like to point to your site as opposed to your actual business name.

3. Create pages for your business on social networking sites, include your business URL on these pages, and make tons of friends. You can definitely increase your user and client base by networking on these types of social sites.

4. Post helpful tips and advice frequently on online forums related to your industry as such posts often allow you to include your URL links.

5. There are many article directories online in which you can submit articles relevant to your industry. Each article you publish will allow you to include a resource box with your URLs.

6. Publish press releases often to free press release sites and update the world on new content or news concerning your site.

A successful e-commerce site needs much traffic to create many sales. Through time, traffic turns into a loyal customer base which ensures your the future of your business. Though, you must consistently follow the above strategies over the years to increase and also simply maintain your search engine rank.

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