Wednesday, August 6, 2008

Looking to get the marketing edge then try Whoopydoo.

By Rob Malcolm


Whoopydoo is the leading holiday incentive specialists in the UK, operating a wide range of travel based rewards from city breaks, cruises, foreign holidays and even short breaks in the UK. Working with a dedicated travel agency, in conjunction with a wide range of the leading tour operators, Whoopydoo provide holiday offers at a fraction of their normal high street cost.

Whoopydoo holiday incentives hold very high perceived value and are ideal for use in customer acquisition activity, data gathering and as rewards for competitions. This is because just about everyone will take at least one holiday in a twelve month period and so the opportunity to enjoy a complimentary or very low cost holiday will always appeal. Whoopydoo supply either a high quality paper booklet or an on-line, downloadable incentive voucher. Paper vouchers are excellent for face to face direct selling and on-line vouchers come into their own for e-business applications with high volumes or where the cost of fulfilment via post is not financially viable. It is also possible to use the medium of the mobile phone with Whoopydoo's incentives. A web site address and unique 12 digit code can be sent via SMS to a mobile phone. The customer then visits the Whoopydoo site when next on-line to download and print out the voucher.

Whoopydoo incentives and promotions are completely timeshare free and include several different options for the traveller so that they can always find their ideal holiday. For instance, a voucher providing a headline of a complimentary ‘7 Day Cruise for 2 persons’will also have options to take a 7 day self catering holiday for up to 6 people or a city break for 2 to 4 people.

These latter options require a small processing fee to be paid to Whoopydoo, typically 39 per person, in order to receive an offer including return flights and a minimum of 3 star accommodation. When the customer accepts their holiday offer from Whoopydoo they simply need to pay their Air Passenger Duty, any applicable airline fees and provide evidence of travel insurance.

Whoopydoo receive a constant steam of testimonials from happy travellers and many people are regular customers, enjoying incredible value holidays that simply can't be bettered. Details of which can be found on the web site whoopydoo.net

The promotional holiday vouchers can be purchased through Whoopydoo's sister division, AIM Solutions. AIM also operate a wide range of lifestyle incentives and promotions from half price hotel breaks, kids fun days out, discounted activity days, various spa breaks and dining offers. These incentives are firm favourites will financial institutions, consumer data survey companies, transport organisations and FMCG brands for use on-pack to increase acquisitions and promote loyalty.

All incentive vouchers are subject to minimum order quantities and all promotions are evaluated by AIM to ensure that the Whoopydoo incentive is the most suitable for the target audience to deliver a substantial increase in sales and return on investment. Many Whoopydoo clients have been using holiday incentives time and time again.

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