Using articles is one very versatile way to market your website. For example, you can write articles yourself and then post them on reprint directories. Making articles that you have written part of your website also helps in search engine optimization. And, best of all, anyone can write articles.
The first step is to decide what you want to write about. The choices are limitless. To start generating some ideas, think about why you are writing this article. Are you writing an article for your site? If so, keep your target market in mind. What do they want to know about?
Search engines index information regarding keywords in articles on the Internet. An online search that contains words found in your article will make it a search result. That means that, before writing, you want to consider which keywords your ideal reader will be searching for.
Submitting articles to reprint directories is a great way to drive traffic to your site. By submitting your articles to directories, you are allowing other website owners and bloggers to publish your articles for free.
In exchange for allowing others to use your articles for free, anyone who uses your article will add a box with information "about the author" at the end of what you've written. Even when submitting articles to reprint directories, write about topics that would interest visitors to your website. When you write the content for the "about the author" box, which should contain a link to your website and a short auto-biography, don't forget that you want to appeal to your target audience.
Instead of just linking your "about the author" box straight to your website's homepage, it might be more advantageous to link readers to a specific page that you think will interest them. Consider an example. If the article you have written is about how to bathe newborns but your link sends readers to a page on your website with content about toddlers, you have not accomplished your goal. Make sure you give readers what they are looking for.
You do not have to be an expert on a certain subject in order to write about it. There is no problem with using the Internet to find some of the important information related to your subject matter. Any information you use to write your article, though, needs to be reworded in your own style.
Never forget, plagiarizing is never appropriate.
About the Author:
Struggling to get your internet business off the ground? Quit chasing income and start treating it like a business. Visit the Internet Marketing Chaos blog at http://www.netmarketingchaos.com for a hype-free look at how to build a business online.
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