Should Rent or Purchase your next trade show displays?

By dexter

As trade shows become more popular, we see an increase in the cost to exhibit at trade shows. Many exhibitors are searching for ways to cut their exhibiting cost. Exhibitors are faced with the decision whether to purchase or whether to rent their next trade show booth

Renting an exhibit can also get complicated. An exhibitor can choose from an off the shelf exhibit booth which is provided by some exhibit houses or the show contractor. The Problem with this is that the booths all look the same. This means other exhibitors at the show may wind up with the same looking booth as you. All companies are different in some way form or fashion, why look like the guy next door.

Custom trade show display rentals are a great alternative to the standard renting programs. Now there is no need to purchase a high cost custom exhibit booth. You can get a full customized trade show display which is designed specific for your company. Usually this is unique to competitors. There are many advantages to this process. The main one is that you do not own the booth or the responsibility that come with ownership

Now we find that larger companies are using these ideas of custom rentals. The cost savings are tremendous. No ownership and no responsibility of the booth items simple put is a great money savers 1) no long term storage fees 2) They has custom feel to it giving the company its own unique look.

Another great aspect of renting a customized trade show booth is that a company can now purchase custom components built especially for your company. It can be incorporated in to the custom rental components. This now makes your exhibit booth completely unique in all ways. Others exhibitors are now looking at multi-rental exhibit programs.

MULTI-RENTAL is basically where an exhibitor has more than 5 shows to attend but do not wish to own the properties. Clients commit to a 5 show term or a 3 year period. The client uses the booth without any refurbishment cost and storage fees. This program should be looked at closely because if you wish to store and service your own purchased trade show booth it maybe more cost efferent as a purchase.

Leasing your next trade show booth can also be an advantage. The main advantage is that the booth is treated as a purchase but without the high upfront cost. The tax advantages are much better than outright purchase. Today's economy is the perfect place for leasing, especially with the low interest rates. I would recommend that you speak to your tax accountant first before getting involved in this program. Monthly payments do come with this program. You also are responsible for refurbishments as well as storage cost. One disadvantage of this program is that you may be ready for a new look before your payments are up.

Clearly there are many options whether you wish to rent, purchase or lease your next trade show booth. I clearly would explore these options carefully, one may even decide to rent first before you lease or purchase or get into a multi-rental program. Feel the rental process out first. Success is only one set away

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trade show displays are certainly in no way a simple choice anymore. In deciding how to purchase or to enter into a trade show display rental program, please visit us first