Do you just create eBooks as a form of revenue? Why not use it for more than that? By throwing a little creativity into the mix you can use your eBooks in a variety of ways that will allow you to generate income on multiple levels.
One strategy of how you can do this is selling advertising space within the eBooks that you are developing.
Example. There's an eBook out there on how to design a wedding on a budget. The wedding industry is a multi-billion dollar industry. Let me ask you a question: Do you think some of the companies that sell products and services for people who are getting married would be interested in getting in front of somebody who has purchased a particular product on the exact topic that they have built their business around?
It may sound like a simple question and answer, but that is the question I want all of you to ask yourself. What kind of businesses would be interested in getting in front of the people you will be attracting? This should be one of those creative questions you constantly ask yourself.
One more time. Thinking about my target audience, what businesses would be interested in having a way to get in front of them?
Thinking about it this will really get your creative juices flowing. All different businesses will come to mind, maybe even some of your competitors. You will also think of businesses that have complimentary products or services geared towards the particular audience that you are marketing to. These are the people that will be interested in purchasing advertising space in your eBook.
It is your decision how you want to layout where the ads would go. You could place them all at the end, beginning or have them scattered throughout the book. It doesn't matter how you do it, by selling advertising within your eBook it is providing you a method of generating more revenue
Adding value to your current costumers is also another thing you can do with your eBooks. For me I try to constantly work on developing and maintaining good relationships with the people on my email list. I don't have a big email list, but I have a great one.
Compiling an eBook for my list is one way that I can add value to my customers. It can range from answering some of their more desired questions, summarizing tools I use or giving a step by step procedure.
I'm constantly trying to find win-win strategies to add value to you and vice versa, so that we can build a great relationship together.
If you are not really sure on what to write eBooks on, just look to your target market for help. If they are asking questions, needing solutions to a situation or you can give step by step directions on how to do something, that is of great value there and will make a great eBook. This is a great way to add value to your current costumers or future customers. Combining that with selling advertising it is a great win-win for you and something you should constantly be thinking about.
Hidden opportunities to make profit can be find if you just go into business with that mindset of providing your customers value and combine it with a little creativity.
By exploring your creativity ideas will come to you when you need them the most!
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