Saturday, August 9, 2008

How to Build One Way Links for Your Website

By KC Kudra


There are a few things that all successful blogs have in common and what it takes to run a successful blog. This involves knowledge of a simple set of facts that are common to all successful blogs - RSS feeds and one way link building. A not so widely known SEO technique can make mastering these two things extremely easy in your back link strategy.

So why are these SEO tactics so important? One-way links are central to search engine optimization and they can spell success or failure for your blog. Probably the quickest and easiest way to generate many high quality one-way links is to use a reliable blog pinging service. This should be part of any solid one-way link building strategy if you want a blog that delivers oodles of free search engine traffic to your blog every day.

When you use a blog pinging service to notify blog directories, blog search engines and RSS feed aggregators note that your blog has been updated, you immediately get high value one-way links to your blog from these sites themselves.

You also gain a secondary benefit when some of their readers directly link to you from their own blogs and websites. This generates an almost viral, targeted and theme appropriate link-building surrogate for your blog that starts to work like an autopilot one-way link builder.

One-Way Links the Key to Traffic Generation

There are a couple of large reasons why it is so imperative to your traffic generation plan. One of these main points is that it carries extra weight in your Page Rank calculation as this builds links from high authority sites and thus boost your own Page Rank. This in turn boosts your natural search engine ranking and delivers more traffic. These are also one way inbound links, which have even greater weight in the search engines.

Although Google is very tight mouthed about its search algorithms it is generally perceived in the SEO world that PR has a positive benefit to search results. There is another point that shouldn't be missed in this equation and that is these sites are highly visited themselves and deliver huge amounts on there own most of us have heard of phenomenon like when your site gets Digged or Stumbledupon. More importantly these visitors are highly targeted and interested in your subject and are ideal prospective visitors and/or customers if you run a commercial website.

Blog search engines should be central to any link building strategy. Bloggers regularly research on blog search engines and if they discover useful blog posts, they are likely to link to them from their own blogs.

More than a link, you will also get comments, which can generate discussion about your blog and create a 'buzz'. Three of the most effective blog search engines to attract people to your blog are Technorati, Sphere, and Ice Rocket.

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