Given all the hype in the marketplace about web 2.0 marketing strategies and this hostile takeover by the social networking sites is really quite interesting. In my research, I have found that the web 2.0 marketing buzz is really quite overrated.
This doesn't mean the at web 2.0 doesn't have its rightful place in the marketplace because it does. Sites like Digg, Twiiter and Technorati are definitely here to stay but I don't think the old school internet marketers that are making millions a year have totally drank the Kool-aid.
One extremely successful internet marketer that I will not name has shared his entire product promotion strategy with me and I was shocked at what I found.
The first thing I found amazing was that his system consisted of 15 different marketing pillars of methods for the launch of any product. This proves to be really successful you must have a multi pronged attack.
I also found that the development of relationships was a key strategy in eve campaign. the development of joint venture partners to leverage their lists and subscriber base was critical.
There was nice even spread between free versus aid advertising. The commonality of all the advertising methods was that they leveraged technology and most had strong viral characteristics that grew exponentially over time. All of this was done by design to form a content rich web over the net.
Speaking of design,the fact that all of these strategies in the form of a flow chart seamlessly ran together and formed and entire web of content rich, technologically leveraged promotion that created a tsunami of targeted traffic which obviously led to sales.
That said, the percentage of social networking sites (i.e. YouTube, Facebook, StumbleUpon, etc.) used in this master plan was only twenty percent of the total.
In conclusion, I recommend that you become an expert at social marketing and bookmarking but do not fall into the trap of making it your only marketing strategy. A combination of the new and old will prove to give you a much broader audience when promoting your products or services.
This doesn't mean the at web 2.0 doesn't have its rightful place in the marketplace because it does. Sites like Digg, Twiiter and Technorati are definitely here to stay but I don't think the old school internet marketers that are making millions a year have totally drank the Kool-aid.
One extremely successful internet marketer that I will not name has shared his entire product promotion strategy with me and I was shocked at what I found.
The first thing I found amazing was that his system consisted of 15 different marketing pillars of methods for the launch of any product. This proves to be really successful you must have a multi pronged attack.
I also found that the development of relationships was a key strategy in eve campaign. the development of joint venture partners to leverage their lists and subscriber base was critical.
There was nice even spread between free versus aid advertising. The commonality of all the advertising methods was that they leveraged technology and most had strong viral characteristics that grew exponentially over time. All of this was done by design to form a content rich web over the net.
Speaking of design,the fact that all of these strategies in the form of a flow chart seamlessly ran together and formed and entire web of content rich, technologically leveraged promotion that created a tsunami of targeted traffic which obviously led to sales.
That said, the percentage of social networking sites (i.e. YouTube, Facebook, StumbleUpon, etc.) used in this master plan was only twenty percent of the total.
In conclusion, I recommend that you become an expert at social marketing and bookmarking but do not fall into the trap of making it your only marketing strategy. A combination of the new and old will prove to give you a much broader audience when promoting your products or services.
About the Author:
Want to take a sneak peek at a legitimate Web 2.0 Marketing Strategy or just take a short video tour of author Kylon Trower's home based business office in beautiful Santa Clarita, CA.
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