Tuesday, November 25, 2008

Professional Landing Page Generators Are They Effective?

By June Carr

The world of the Internet is fast and immediate. Sales are made in an instant and downloads are expected to immediately. If the webmaster fails in any step along the way, they will immediately experience lost sales. One of the most important things to learn is how to create a professional landing page. This is the page that will capture the reader's attention, pointing them in the direction of what you want them to do.

Landing pages are actually designed with one thought in mind, to get your visitors to make a decision, preferable the decision that you want them to make. The difficulty is creating a landing page that will influence your visitor, touch upon the emotional triggers that will cause them to buy, is what separates a good landing page from a mediocre one. If your landing page is not causing the proper reaction, you either must make a change, or lose sales. The question is, will you do it by hand or use a landing page generator?

Professional landing page generation software can do in moments, what would take professional hours to accomplish. This is especially true if you're split testing (and you should be), using multiple landing pages and tracking your results. A landing page generator can allow the creation and testing of 10 pages, in the same time you could create only one by hand.

It's important that you understand them mind of those who will be visiting your webpage, when you can accomplish this, you will immediately see your sales increase. Landing page generators, professional models, walk to you by the hand through the complex decision-making process of creating a dynamic and eye-catching landing page. By taking its step-by-step, thinking like or visitors, we will be able to accomplish the following.

1. Give your visitor, what they are looking for.
2. Put a plus sign in the sales column for us.

While it is difficult to say in words exactly what should be on a landing page, when you see a professionally produced landing page. You will immediately know, "this is what a landing page should look like." A professional landing page generator will allow you to create the perfect webpage, without having to write a line of your own code.

There is no need to make an elaborate page full of graphics, JavaScript, and fancy web widgets; only a simple page that answers the question that the user is asking.

If you have a background in HTML, or PHP, you could probably learn to create your own landing page, and I encourage you to increase your knowledge. However, I also encourage you to use your time efficiently, and if you're testing a landing page, you'll need to create variations on a theme, possibly 10 or more pages. If you multiply that number, by 10 products, you can easily see 100 pages are needed, which are very time consuming to create. However, a landing page generator can create these same pages in minutes.

FACTOID: a split test is simply the comparison of one factor, against another, then deciding which one performs best.

There are many tools, a marketer can effectively use to increase their sales (conversion rate) and one of the most important tools is a landing page generator, used properly it can take your marketing to the next level of success.

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