Monday, June 9, 2008

Efficient Article Marketing

By Dynal Thompson

One of the cheapest ways of getting traffic to your site is to use Article Marketing. By providing back links to your sites, you are effectively increasing your page rank for those site. First thing first, you gotta get their attention.

One of the most important components of your article is the title. Your Title needs to be able to catch people's attention and draw them in to read your articles. Also, your title should be unique, so that you can search it in the WebPages, to see how many times it appears.

When creating your author names, it is important to create your author as an expert in a certain field as opposed to a free lance writer. It you choose to write articles on different topics and categories, I suggest you use different author names for each subject.

Do you really want to use your own name? Many people do...and many people don't. It's really a matter of personal preference.

Now...about duplicate content. There are a few different methods you can use to avoid duplicate content. You can write many different versions of the same article. Or you can use different tools to create different versions for you and even some tools will submit them for you.

The author box is also an extremely useful area to use to your advantage. You will get the best results if you place two links in your author's box, one to your homepage, and the other to the page you wish the readers to go to.

Using keywords for your link text is very important. Search engines associate your site with the text. Try not to use terms such as "click here".

More back links will increase your page rank. Be sure to submit plenty of articles. Try to aim at one article per day, or 3-5 per week is a good start.

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