Tuesday, June 10, 2008

How do you build massive Internet Wealth? It's all in the List...

By Simon Whincop

Does this scenario sound familiar to you?

You read countless articles, seek endless expert advice and hear numerous success stories of people building massive wealth on the Internet with opt-in lists, and you finally decide to have one of your own. You think you know everything there is to know about opt-in lists and follow all the advice to the Tee. Yet you still haven't made a dime.

In fact, you're losing money. Fast. Being rather lazy, you hired writers to help out with your articles, and when that didn't work your month's budget on a doomed Pay-Per-Click campaign. Perhaps your list even got quite big. But only a tiny percentage actually converts to sales.

However you look at it, your quest to make even a tiny profit, has failed. After a few months of scrutinising your statistics and sales figures, you come to the conclusion that your dreams of Internet wealthbuilding are doomed.

You ask yourself what could possibly have gone wrong. You wonder why others have succeeded where you have failed. You begin to think you were too hasty, diving straight in like that. You begin to doubt the validity of your product, or worse, your own ability.

Have similar thoughts ever crossed your mind?

All is not lost, however - don't forget that just because you emailed people on your list does not mean they'll buy instantly. As an Internet marketer, you need a bit of patience!

Whether you're just starting out, or you're already building an opt-in list but id doesn't seem to be going anywhere, here's three quick and easy steps to set you on the right track:

1) Make sure your product or service is one that people really want.

And get to know your product. Too many people forget this. How can you expect your subscribers to buy something you haven't bothered to research or learn about thoroughly? You carry it forward - knowledge and belief, or lack of it. Invest some time and effort to research your product properly.

2) Join lots of forums. There your expert advice and recommendations will build you an aura of trust . You can build a base around other forum users, inviting them to join your opt-in list. They will become your friends, and friends make good customers. Remember to place a link to your site on your posts - it will enable them to see what your business is all about. If you mean what you say, they'll begin to believe in you and your products. You can increase your credibility further as well as building more potential subscribers and customers by writing and submitting articles and posting blogs .

3) Make friends with other opt-in list users (forums are an invaluable tool here, too). Let them mentor you - someone who has already launched a successful opt-in list will be able to tell you what to do and what not to do, They can steer you clear of potential pitfalls and mistakes to avoid, because they have gone through it themselves. Experience is the best teacher, and there is nothing better than learning from the mistakes of others!

It takes great preparation and effort to build a profitable opt-in list - it doesn't happen overnight. Opt-in lists have to be built from scratch and, once built, take some maintenance. Always keep yours organized and manageable. But use it to Keep your subscribers happy and they'll be willing to buy from you time and time again. Build Your list, and you are on the road to building Internet wealth!

About the Author:

No comments: