Friday, June 6, 2008

Online Advertising Marketing With Squidoo Makes Perfect Sense

By Trisha Frauenhofer

Have you heard of Squidoo? Chances are, if you have done any searching on the Internet lately, you have run across a Squidoo site on the first page of your favorite search engine. However, if you don't really know what it is, you are missing out on a great online advertising marketing method.

Many of us have websites and blogs, and it's sometimes hard to drive traffic to them. If you want a great way of getting free traffic, one of the fastest, simplest ways is by using Squidoo. This free, easy site can be a lot of fun to use. You can set up your site in under fifteen minutes, and you don't need any hosting for photos or videos. Everything is already done for you. Affiliate marketers can easily use Squidoo to help them market product they promote. You can look at Squidoo like a MySpace account, blog, and mini website all rolled into one.

What you create when you use Squidoo is called a lens. These sites are what you might have encountered when you search. These lenses are used to distribute information and act as online advertising marketing. Lenses contain modules, which are more like blog posts.

There are so many different types of modules to use, such as the EBay module for those who sell on EBay. There are also YouTube modules where can put a YouTube video within the module. In Squidoo modules, you can write articles, testimonials, and reviews about your product/service you are trying to sell. This is a great place to tell all the readers everything about this product/service, and to inspire them to learn more. You don't want to give away everything about it, as this is where you want to promote the product. You eventually want them to click through to the site where the product or service is sold.

Squidoo can also be used to drive traffic to a primary blog, using an RSS feed module. Just load your blog's RSS feed into the lens, and it'll update automatically when you do.

Squidoo has lots to offer. This helpful site gives you plenty of tips on choosing the right keywords for high quality traffic. Since many lenses rank high on Google, they're great for building backlinks to your primary website.

One great benefit of Squidoo is that while it's free, you can still earn some money from it. Since the site earns its money by using affiliate advertising (Ebay, AdSense, and more), they track earnings from each module. You get half the profits, and can do whatever you want with it, including use the automatic charity donation system set up through Squidoo.

Squidoo users like to make use of this site to get important information out there, and to let readers know about important thing. They can share information and experiences, as well as using Squidoo as an excellent online advertising marketing strategy. If you're not familiar with Squidoo yet, it's time to search for a site, and then have fun exploring.

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