Before any website can get sales, it must get traffic. The whole "build it and they will come" doesn't work with the internet. I used to own the domain name "vwbus.com" and it got about 40 to 50 visitors a day by people simply typing that in to see what was there. That is the exception to the rule, however. Most sites have to leverage other sites with existing traffic in order to get started. Here are a few ways that you can get some free traffic and leverage these sites that can get you the traffic.
Starting a blog, whether on your own domain or even on a hosted site such as Blogger.com or Wordpress.com can give you a great advantage over just a regular website. The main thing that makes blogs great for getting traffic is that they have a built-in RSS feed. These RSS feeds allow search engines and several other directories or engines to index the content of blogs and do this very easily.
Social bookmarking is a great way to get easy links back to your main website and depending on the type of social bookmark site you're using, you'll have the opportunity to get a lot of traffic back to your website. Digg.com is one of the examples of this type of site that has the capacity to drive a tremendous amount of traffic back to your site. If you are interested in looking more into the social bookmarking scene, do some research on the top 100 "diggers" or "stumblers".
There are dozens of places on the internet that you can create mini-sites or individual pages. These sites typically will allow you to post whatever content you want to post including your own RSS feeds from your blog, other websites, articles, video or whatever else you'd like to create in these pages. The main key to success with these types of sites is to make sure that you're posting links back to your website, especially the deep links. Those RSS feeds included in the mini-sites or pages are a great way to get links back to your site. Also, create an individual text links using html or even images.
The single best free traffic source is article marketing. In the eyes of the search engines these article websites have a very high authority and rank very well with the search engines. This also means that links from these article pages are usually very relevant. Because you are the one that writes the articles or at least controls the content of those articles, the links back to your pages on your site will be very relevant and the search engines will reward you with higher rankings.
What would probably be considered the original "Web 2.0" would be forums. Anything where you can interact in a community type setting with something topical or niche specific. Many forums will allow you to add a signature to the end of each of your postings. Depending on the forum, you can put a link back to your website, usually using whatever keywords you want to. Depending on your contributions in the forums as well as the call to action in your signature, you'll get visits to your site as well as the search engine benefit of having those keyword phrases linked back to your website.
Many blogs get a lot of traffic and with the comments you can add on a lot these blogs, you'll get people clicking through to your website. There are also what are called "dofollow" blogs that will help you with your search engine optimization as well.
Getting free traffic, or even paying for traffic is just the start to making sales and making money. These techniques can be used for non-ecommerce related sites as well.
Starting a blog, whether on your own domain or even on a hosted site such as Blogger.com or Wordpress.com can give you a great advantage over just a regular website. The main thing that makes blogs great for getting traffic is that they have a built-in RSS feed. These RSS feeds allow search engines and several other directories or engines to index the content of blogs and do this very easily.
Social bookmarking is a great way to get easy links back to your main website and depending on the type of social bookmark site you're using, you'll have the opportunity to get a lot of traffic back to your website. Digg.com is one of the examples of this type of site that has the capacity to drive a tremendous amount of traffic back to your site. If you are interested in looking more into the social bookmarking scene, do some research on the top 100 "diggers" or "stumblers".
There are dozens of places on the internet that you can create mini-sites or individual pages. These sites typically will allow you to post whatever content you want to post including your own RSS feeds from your blog, other websites, articles, video or whatever else you'd like to create in these pages. The main key to success with these types of sites is to make sure that you're posting links back to your website, especially the deep links. Those RSS feeds included in the mini-sites or pages are a great way to get links back to your site. Also, create an individual text links using html or even images.
The single best free traffic source is article marketing. In the eyes of the search engines these article websites have a very high authority and rank very well with the search engines. This also means that links from these article pages are usually very relevant. Because you are the one that writes the articles or at least controls the content of those articles, the links back to your pages on your site will be very relevant and the search engines will reward you with higher rankings.
What would probably be considered the original "Web 2.0" would be forums. Anything where you can interact in a community type setting with something topical or niche specific. Many forums will allow you to add a signature to the end of each of your postings. Depending on the forum, you can put a link back to your website, usually using whatever keywords you want to. Depending on your contributions in the forums as well as the call to action in your signature, you'll get visits to your site as well as the search engine benefit of having those keyword phrases linked back to your website.
Many blogs get a lot of traffic and with the comments you can add on a lot these blogs, you'll get people clicking through to your website. There are also what are called "dofollow" blogs that will help you with your search engine optimization as well.
Getting free traffic, or even paying for traffic is just the start to making sales and making money. These techniques can be used for non-ecommerce related sites as well.
About the Author:
Brian's expertise has been mostly with internet credit card processing. Brian also does internet business coaching.
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