Monday, November 17, 2008

Texas Web Designers Top Five Tools

By Jordan FeRoss

SEO which stands for search engine optimization is the process of designing your website and its content so that it will rank high in the search engine results a user is given when they search for particular keywords related to your business. SEO is important if you want your website to have high page rankings, and Texas web designers can help you design a website that will give you a competitive edge.

There are five functional SEO tools that Texas Web Designers use to properly optimize a website. Having a properly SEO optimized website has numerous advantages. These five tools can help increase your website's search engine ranking and that will ultimately increase traffic to your site and help you make more money.

RSS or real simple syndication feeds are a simple way to keep your customers updated on your new products, services, or information. Through an RSS feed all your potential customers will receive updates immediately as they occur. Updates are sent to them through a RSS reader which is available for most browsers.

Social bookmarking is another important aspect of search engine marketing. When a user adds a website to their social bookmarking account it is the equivalent to adding a website to their favorites, but with a twist. The difference is that with social bookmarking users can share their list of favorites with everyone else on the internet and even rank their saved bookmarks in the order of popularity. Texas web designers can help you utilize social bookmarking to benefit your website.

IPB 9.0 and Webceo are SEO tools that give web designers insight into how search engines rank websites and can be used by Texas web designers to optimize your website. These tools can assist you in choosing the best keywords for your website, analyzing your competition, and validating the HTML on your website. These tools also have other features that can benefit your website.

Sitemaps which are used by Google are another great tool that gives Google a closer look at your website. A sitemap tells Google's robots exactly where to go on your website to index it instead of it having to crawl through your entire. With a sitemap your website will be indexed more quickly. Google has a handy tool, the Google Sitemap Generator, which will generate a sitemap for you. Texas web designers can help you use this tool and develop your sitemap.

The fifth SEO tool is Roboform. The Texas web designers can inform you about this tool, and help you get the most out of it. This software will remember passwords and login information from many sites, though this is not the main use. It can also be a very useful tool for directory, article, and press release submission. This completely automates the process, and helps you stay on top of your submissions. It's quick, simple, and easy. Just enter your information and click the designated button on the software window. All necessary repetitious information will then be completed all in a matter of a second. This tool will save you time and enables you to complete other tasks secure in the knowledge your submissions are in place. Like the other tools mentioned above, it can be very useful if implemented correctly, but it is still important to remember the other methods of submission that have also worked for a very long time.

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