Times are changing; along with these changes are your compnay's images. You currently own an older trade show booth which was great a few years ago. It is now out dated and has seen it times. What do you do? Do you refurbish the older booth or do you look for an alternative plan like having a new booth design and built? Some exhibitors are faced with this problem some time or another. Here are few reason why or why not to refurbish your booth.
Shipping and Drayage cost are on the rise. Older trade show booth tends to be heavier in weight and cost a great deal more to ship to and from the convention hall. It certainly maybe more cost effective to rent or purchase a newer type trade show booth
If setting up your older structure is costly this maybe another deciding factor on whether to refurbish on not. Purchasing a newer and more economical structure maybe your best cost savings
It maybe tie to change your booth or refurbish if your trade show exhibit booth looks outdated. Your booth says a great deal about your company. Your booth should reflect your company image
Most new booth o today are much lighter and take up less space. If you are paying for storage and never seem to get the best out of your stored booth, then it?s time to refurbish or get a newer trade show both
Sometime to refurbish may cost as much as a totally new trade show booth. Be conscious of the cost the cost to refurbish as oppose to just trashing your old booth and buying new. Another alternative is to use only the components that are light in weight and that are usable in a new design. Using older components with new fresh ones some time can be a great solution. Image is everything; cost and weight are close behind
Ultimately looking your best at the trade show is what you are shooting for. Never cheat yourself by not putting the proper amount of funds into your image. Image ultimately determines your company's success. Thinking you are saving a great deal buy refurbishing your old trade show booth may not be the answer. It may be better to get a new up to date trade show booth, which will ultimately give you the right image.
About the Author:
Deciding whether to refurbish or not is a big decision. Our exhibit company can help you decide. We are a full custom exhibit firm that have mastered the art of trade show displays.You can call us at (626)969-3399 ELDS, INC
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