Tuesday, August 26, 2008

How To Start An Internet Dating Business

By Ade Carone


Starting up your own internet dating business may seem easy but in reality it is going to be a lot harder than it looks. Do you know what you want to accomplish? Do you know where you are headed? Ask yourself these questions.

The easiest way you can start a dating site is to use some sort of script. These aren't hard to find, and you can even purchase one if you wish. All you do is install the script on a web server and you are good to go.

Once you have your website live on the internet, you need to find ways that interested people can come to your website. You have to get people that want to sign up to internet dating. You do this through advertising and promotion.

If you don't have a lot of money to spend on advertising, a great alternative would be to optimize your website so that it ranks well for words of your choosing. Imagine if your site ranked in the top 5 results for "online dating".

If you want to use paid advertising as a testing ground, this is also a good idea. By doing a little testing on select keywords, you can find out which ones are profitable and then try to rank your site for those.

There are three primary components of running an online business. You have to research your market, plan out your marketing, and finally market your plan.

Keep in mind that you will want to provide some sort of customer rep for your visitors. People have questions and if there is no support from a website, you won't have very much business at all.

If you think this is too much to handle, give affiliate marketing a try. By selling someone else's stuff, you never need to provide customer service, and all you do is collect the check. Search Google for more information on that topic.

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